Forming good relationships with the people around you is an important part of wholesome living, and the workplace is not an exception. By having well-formed relationships with your colleagues, you become happier and more content with your job. As a sales or customer service professional, it is also important that you are able to build rapport with your customers. As a study by Lilleleht (2017), customer relationship marketing is important and is something that does not come easily.

It is important for you to be able to have a sincere and genuine connection with your customers. Strengthening the link between you and your client ensures that you understand each other, leading you both to a common ground. The road to a rewarding sales and service relationships starts here:

Take time to explore your personality. Are you more on the introverted or extroverted side? Determining your strengths and weaknesses can help pinpoint as to where you need to brush up your social skills more.

Good social skills entail having a good listening ear and well-developed communication skills. Learn when to listen and when to talk. Take note of nonverbal cues.

Don’t be afraid to beam a smile or two. Emanate a ray of warmness. Make the person you’re talking to feel your friendly and welcoming aura.

Good relationships are the building blocks which will endow you with a stronger sense of confidence. Having the ability to form a strong and stable relationship with both your customers and colleagues ensures that you’ll be at the top of the game.